1.00 Indian rupee ₹ How small local businesses reduce cost on PPC (PAY PER CLICK) Mumbai

Published date: January 31, 2020
Views: 9
  • Location: Mumbai, Mumbai, Maharashtra, India

How small local businesses reduce cost on PPC (PAY PER CLICK)

1- Organic findings are 8.5x more probable to be paid clicked on than paid search results!
2-81% of users find their desired location via a search engine, according to Jupiter Research, a Forrester Research company.
Online pay-per-click (PPC) marketing is now a standard way for businesses to find new customers for their products and services. PPC advertising appears in search engines like Google or Bing and on social media platforms such as Facebook, Twitter, LinkedIn, and Pinterest.
Online pay-per-click (PPC) advertising allows almost anyone to create ads. Each time your ad pops up online and someone clicks on it, you pay a small fee. Brands bid more to rank higher in search results but Google only charges you when someone clicks on your ad and goes to your website. Hence the name pay-per-click (PPC).
With PPC, companies pay to drive traffic to their website in order to generate leads or ad conversions. PPC is all about taking advantage of this trajectory of search results when your potential customer searches for a related keyword.
Paid search advertising is, as the name suggests, paid, so it requires constant investment. Stop paying the piper, and your ads go away and your lead generation dries up.

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