1.00 Indian rupee ₹ How Prospect Marketing can help reach Residents of Elite High Profile Areas? Mumbai

Published date: June 2, 2020
Views: 7
  • Location: Mumbai, Mumbai, Maharashtra, India

How Prospect Marketing can help reach Residents of Elite High Profile Areas?
About Elite High Profile Areas in India-
India's richest districts are situated along the western coastline while the poorest are clustered in the easternmost parts of the country, shows analysis. India’s top six urban regions—Delhi NCR, Mumbai-Pune, Chennai, Hyderabad, Kolkata, and Bengaluru—account for 25% of India’s affluent class. The six urban agglomerations together account for a little less than a sixth of the country’s population. Delhi NCR leads the race, accounting for more than 11% of affluent individuals in the country, followed by Mumbai-Pune, which accounts for 5% of affluent individuals in the country. (BBGV2620)

Who needs to reach this residents of Elite High Profile Areas?
The residents residing in Elite high profile areas are rich and always look for property expansion or investment in projects. The security providing organisations like physical as well as digital security needs to reach these residents. The interior designers or real estate property dealers’ needs to reach this audience. This audience is also sometimes interested in buying antiques or ancient artefacts for adding sense of uniqueness to their home hence those shops which provide such things needs to reach. The AC manufacturers or provide IOT based smart home services or the Internet Service Providers needs to reach this audience.
How to reach this residents of Elite High Profile Areas?
The best way to reach this audience is through Social Media like LinkedIn, Facebook, Twitter, Snapchat and Instagram as this audience is mostly active on Social Media. The other ways to reach this audience is through Video marketing, Content Marketing and Google Ads as this audience spends majority of time on Internet. All these above channels are digital channels. There are other offline ways to reach this audience like TV advertising, Magazines and Newspaper. But all that being said which channels are the best to reach out this audience?
Prospect Solution-
The best way to reach the residents of Elite High Profile Areas is through Prospect Marketing. Prospecting involves only targeting and reaching out that part of audience which is potential and interested in the offerings. This helps to filter out the potential audience easily. This saves time and money required by the company to market its services and products. The channels used for prospecting are Facebook, Instagram, LinkedIn, etc. These channels provide custom filtering for audience reach and facilitates data collection and data analysis. Through this data analysis the strategies can be redesigned to increase effectiveness.
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Address: Unit No.450, Mastermind One - IT Park, Royal Palms, Aarey Colony, Goregaon (E), Mumbai, India 400065
Phone: +91 8097027355, +91 9137256150, +91 9222086563

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