Check with seller Choose Jollyhers as first your children fashion clothes online shop now

Published date: June 17, 2017
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Now, the season of winter is nearing to end up, this will take us to focus more on the next season “Summer”. Summer is the season of liberty and life which is full of sun-rays, fresh air, walks and travels. In this topic, we will talk about Junior Kids Fashion Trends For Summer 2017. Kids fashion is one of the most concerns for all mothers, it also become one of the most important concerns for kids themselves. While designers decide to add more of accessories, colors and other materials for kids fashion trends, that makes it become similar to adult fashion trends. There is a fashion trend of similar outfits for mothers with their daughters or fathers with their sons, it is a great idea for kids who always want to look as their parents.

Kinds of fashion kids clothing free shipping 2017 new styles is on Jollyhers now:thoughtful designs, high-quality materials, and friendly shopping experience is What we Promised.

Children’s clothing has also followed recent trends in men’s and women’s fashion, which prioritise comfort and performance. “Athleisure is important,” says Kalenderian. “Most kids probably are not going to the gym or yoga, but mirror the parents’ way of dressing.” He also attributes an uptick in comfy, on-trend knit bottoms in drop crotch and harem silhouettes for boys, to parents wanting their kids to look as hip as them.

According to Candice Fragis, buying & merchandising director at Farfetch, which launched its childrenswear division in March, Burberry, Moncler and Dolce & Gabbana are amongst the top-selling labels in both women’s and children’s. “We’ve seen that kidswear has been an add-on to a lot of the purchasing that’s done by both men and women,” she says. “What we see trending is less about practicality and more about replicas of what is being sold for adults — the little Moncler jackets, the D&G swimsuits.”

Increasingly, children’s fashion also has a place on social media, giving rise to influencers like Farouk James, a four-year-old childrenswear model. Indeed, Burberry has had success with the “mini me” approach and offers children’s versions of the trench coats, checked scarves and lace dresses from its main collections. The brand transitioned its childrenswear business in Europe from a license to a direct operation at the end of 2015, in which year childrenswear grew 15 percent to make up 4 percent of overall revenue, or £91 million — the company's fastest-growing product division that year.

“Our customers gravitate towards brands for their kids that they personally might wear,” adds Tom Kalenderian, executive vice president and general merchandising manager of Men's and Chelsea Passage at Barneys New York, where Stella McCartney, Dolce & Gabbana, Sonia Rykiel and Moncler are among the top-selling children’s labels.

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